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Automotive Social Media Reputation Management

Tuesday, July 13, 2010

Chevy Showroom App for Apple iPhone, iPad and iPod

Chevrolet Showroom App Now Available For iPhone, iPad And iPod touch

Chevrolet Showroom App

Chevrolet Showroom App

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Automakers and accessory companies have been all over promoting their brands via the Apple iPhone and its new iPod touch and iPad siblings, and some--particularly GM--have even found ways to entice potential customers and enhance the new car shopping experience. In fact, the Chevrolet brand is among the first to create a shopping app for the iPhone, iPod touch and iPad that allows users to research and locate the vehicle they desire.

Dubbed the Chevrolet Showroom app, the new feature is available now for free via the App Store and it includes the brand's entire vehicle fleet of cars, trucks and crossovers.

With it, customers can look up current offers and incentives, pick and choose different color and trim options, and even test a payment and affordability calculator. Once info on a desired vehicle is collated, users can then search for a matching vehicle in a nearby dealer's inventory.

The story doesn't end there as once a vehicle has been located, users can save it to their device and share it with friends and family via e-mail or Facebook. A unique click-to-call feature also easily allows customers to call their local Chevrolet dealer for more information or request a quote.

If you don't own an iPhone or similar Apple product, don't sweat. Users of other smartphones can find similar features at the Chevrolet mobile websitehttp://m.Chevy.com

Chevrolet dealers can take advantage of this valuable social media marketing tool through the ADP Dealer Services Social Media Reputation Management solutions suite.  Information about these managed services for Chevy dealers is available online at http://www.SocialAutoSales.com and the ADP Social Marketing team can be engaged via their Scottsdale based SkySong Ops Center and network at http://www.ADPsocial.com. The team's central phone is 480-421-5000 and is led by Ralph Paglia, the founder of the popular http://www.AutomotiveDigitalMarketing.com professional community.

[Chevrolet]

[Sent from Ralph Paglia's iPhone]

Ralph Paglia
Director - Digital Marketing
ADP Dealer Services
cell: 505-301-6369 
RPaglia@Gmail.com 

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