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Automotive Social Media Reputation Management

Monday, March 28, 2016

TrueCar’s Dealer Pledge

TrueCar's Dealer Pledge

Last Saturday I received a phone call from Chip Perry, the CEO of Truecar... Chip described the transformation that he is leading which will change TrueCar into a dealer service provider focused on improving dealership revenue and profits. The Dealer Pledge is just the beginning of fundamental change in Truecar's long term strategy.

Check out this video on YouTube which shows Chip Perry explaining TrueCar's transformation:

http://youtu.be/WNC1_OAtxS8

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